---
title: Avoiding the Pitfalls of Working with Influencers and Paid Partnerships
date: 2020-12-01T10:36:45-05:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/events/cle-classes/avoiding-the-pitfalls-of-working-with-influencers-and-paid-partnerships"
section: CLE Classes
---
# Avoiding the Pitfalls of Working with Influencers and Paid Partnerships

 December 1, 2020

 

 

 

 

 

 

Marketing with influencers and celebrities can help companies create a good buzz, but there are enough legal headaches to make you dizzy. Not only do companies need to worry about complying with the law, they need to worry about whether the talent will do anything to harm their brands. Although there isn’t a one-size fits-all solution to these issues, during this session we will discuss key legal requirements and provide practical tips for your campaigns.

 

 

 - Share this entry 
    - 
    - 
    - 
    -
- [  View entry pdf ](https://s3.amazonaws.com/cdn.kelleydrye.com/content/uploads/pdf-snapshots/avoiding-the-pitfalls-of-working-with-influencers-and-paid-partnerships-20230613181431.pdf)
 
 

### Related Services

- [Advertising and Marketing](https://www.kelleydrye.com/practices/advertising-and-marketing)
 
 

  Blog

 [  ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-rectangles/Blog_Post_Listing.svg) ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-Images/adlaw_billboard_listing.webp?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=750&q=80&w=1125&s=e1a7aebcee8115938489d6575321e698) 

  ](https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/hawaii-enacts-a-synthetic-performer-law) 

Ad Law Access

 July 26, 2026

 [  ](https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/hawaii-enacts-a-synthetic-performer-law) 

 

 

 

 Blog

 [  ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-rectangles/Blog_Post_Listing.svg) ![](https://d3iuizmsm2hayf.cloudfront.net/content/uploads/Listing-Images/Trade_and_Manufacturing_Monitor.webp?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=750&q=80&w=1125&s=fa2fce63dfde7da177148c0e92116e0e) 

  ](https://www.kelleydrye.com/viewpoints/blogs/trade-and-manufacturing-monitor/ustr-announces-final-tariff-rates-exclusions-and-tariff-rate-quotas) 

Trade and Manufacturing Monitor

 July 24, 2026

 [  ](https://www.kelleydrye.com/viewpoints/blogs/trade-and-manufacturing-monitor/ustr-announces-final-tariff-rates-exclusions-and-tariff-rate-quotas)