---
title: "Advertising, Trademarks & the Internet: Is Your Brand Name At Risk?"
date: 2023-06-13T13:01:00-04:00
author: Import Bot
canonical_url: "https://www.kelleydrye.com/events/advertising-trademarks-the-internet-is-your-brand-name-at-risk"
section: Events
---
# Advertising, Trademarks &amp; the Internet: Is Your Brand Name At Risk?

 September 21, 2005 from 8:00 am to 10:00 am (EDT)

  

 

 

 

 

 

 

Companies today are increasingly turning to Internet-based advertising to drive e-commerce and to promote brand names. While advertising on the Web can be effective, costly trademark implications have emerged. As a result, Internet-based advertising has become a double-edged sword to many of its users. This seminar will address the wide range of Internet-related trademark risks facing businesses today, including trademark use in search engine advertising, Web page cloaking, metatags, pop-up ads and banner advertising.

This program will highlight the rapidly evolving body of trademark law as it addresses the rising implications of Internet advertising.

 

 

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### Related Services

- [Trademark and Copyright Litigation](https://www.kelleydrye.com/practices/trademark-and-copyright-litigation)
