New Laws Continue to Complicate Gift Card Programs - Kelley Drye & Warren LLP

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New Laws Continue to Complicate Gift Card Programs

By Gonzalo Mon

The Metropolitan Corporate Counsel

January 2007

The article describes the rise in popularity of branded gift cards and surveys the emerging state laws that regulate their use. The author considers laws related to expiration dates and dormancy fees, the possibility of federal regulation, bank-issued cards, and escheat laws.

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