Two Leading Advertising Shops Join Forces
January 26, 2001
Washington, DC-- Kelley Drye announced today that two Arent Fox partners, Lew Rose and John Feldman, and a number of their associates, will join the firm’s high profile Advertising and Marketing practice group, reinforcing its dominant position in the field. This new group will offer comprehensive expertise in a wide range of areas including advertising counseling and litigation, promotions, privacy issues, Internet-related marketing matters, and international advertising and marketing regulation. In addition, the group has extensive experience handling matters before the Consumer Product Safety Commission.

"The merger of these two powerful groups offers our clients unprecedented expertise in marketing, advertising, and consumer protection issues," said William MacLeod, head of Kelley Drye’s Competition Group. "We have an unparalleled package for advertisers that will make Kelley Drye the place to go for competition-related issues." This acquisition adds depth and breadth to Kelley Drye’s capacity to handle a range of issues from FTC investigations, NAD and Lanham Act challenges, class actions, and state unfair trade actions, to complex high tech promotions and mobile communications issues.

"This is an unbeatable combination, both professionally and personally," added Lew Rose. "Together we can help our clients achieve their business objectives through savvy marketing and effective defense. This puts Kelley Drye at the forefront of advertising law and I’m thrilled to be a part of the team." Rose and his colleagues are well known from Silicon Valley to Washington, DC for their expertise in promotions, sweepstakes, and privacy issues, particularly as they relate to the rapidly changing high tech landscape.

Kelley Drye's Washington, DC office solves competitive problems for Fortune 500 companies, privately held corporations, and trade associations in the US and abroad. The firm has over 100 attorneys and professionals practicing in the following areas: Advertising and Marketing, Antitrust and Competition, Business Strategies and Transactions, E-Commerce and Technology, Environmental, Government Relations and Public Policy, Intellectual Property, International Trade, Litigation, and Trade Associations.