Associate Gonzalo E. Mon presented at the New Media Marketing program hosted by the Technology and Marketing Committee of the Association of Corporate Counsel’s Westchester/Southern Connecticut Chapter (WESFACCA) on April 9, 2008. The seminar focused on legal and regulatory issues within new media marketing, and featured presentations on hot topics including: CAN-SPAM and consumer privacy implications; industry and FTC perspectives on behavioral advertising; mobile marketing and consumer-generated content; and legal issues in targeted marketing campaigns.