Marketing Assistant

Kelley Drye & Warren LLP, a powerhouse firm with the heart of a boutique, is seeking a marketing assistant to support firm-wide and New York office-based business development initiatives.  The ideal candidate will be service-minded, eager to learn, and ready to roll up their sleeves.  Responsibilities and requirements include the following:
Business Development:
  • Assist the practice development team with the implementation of attorney and practice group business plans

  • Conduct company, industry and other business development research

  • Assist in preparation of marketing pitches, presentations and general marketing collateral

  • Track the business development pipeline in a client relationship management (CRM) system
Digital Marketing:
  • Administer website updates through a content management system

  • Write web content to promote Kelley Drye news, events and publications

  • Assist in managing, sending and reporting on direct email campaigns

  • Administer practice-specific blogs
  • Assist in planning seminars and webinars, including creating and distributing invitations, managing registrations, managing event logistics, and providing on-site support

  • Help with post-event follow-up activities and measurement of ROI

  • Track event-related information and client intelligence in a CRM
  • Monitor daily press mentions

  • Assist with distribution of internal newsletter and other communications
Additional Responsibilities:
  • Provide administrative support to and develops reports for the marketing team

  • Support or manage special projects as needed, and other responsibilities as assigned
  • Bachelor's degree

  • Strong team player who is willing to learn new things

  • Attention to detail and excellent interpersonal, verbal, organizational and written communication and proofreading skills necessary to communicate with attorneys, support staff, clients and vendors

  • Experience with websites, intranet technology and mass e-mail distribution software a plus

  • Strong work ethic and customer-service mindset suitable to working in a professional office environment

  • Ability to juggle multiple competing priorities and tight deadlines

  • Proficiency in Word, Excel, Power Point.
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