Washington Lawyer Quotes Special Counsel Kristi Wolff on Wearable Fitness Devices and Privacy Issues

Special counsel Kristi L. Wolff was featured in the Washington Lawyer article ​“Every Breath You Take.” The article covers health-surveillance tools, mobile fitness applications and the data security issues that come with a new era of consumer health care. Ms. Wolff notes that, ​“What we have is this vast amount of information that is being created, and, as the Federal Trade Commission has found, not a lot of attention yet being paid by consumers to how it’s being used and shared.” She goes on to comment on how top-line technology companies will deal with public privacy policies. ​“The leaders in the industry are going to look to the importance of their brand,” she said.  ​“Consumers have impressions of brands, and they ask themselves whether they can trust a company. They recognize there are always going to be risks, but I think there is value in the consumer mind and the company mind in terms of offering a good product with robust consumer protections.”