Kelley Drye

Attorneys & Professionals 

Katie Bond

Associate Email vCard
Washington, D.C.
Phone: (202) 342-8537
Fax: (202) 342-8451

Katie Bond is an associate in the firm’s Washington, D.C. office.  She provides regulatory counseling and litigation support regarding matters involving the Federal Trade Commission (FTC) and Food and Drug Administration (FDA) to marketers of a variety of consumer products, including dietary supplements, foods, weight loss products, cosmetics and sports equipment.  Ms. Bond reviews product labeling and advertising regularly to determine compliance with federal regulations, and as needed, she assists clients in identifying and working with well-credentialed, independent scientific experts to ensure that claims are properly substantiated.

Ms. Bond counsels clients regarding the use of health benefit claims, “green” marketing, “made in the USA” claims, new media, and third party consumer, celebrity, and expert endorsements in advertising and marketing.  She has substantial experience in responding to FTC and state Attorney General investigations, and she has assisted clients with consumer class action defense and initiating and responding to self-regulatory challenges before the National Advertising Division (NAD) of the Council of Better Business Bureaus and the Electronic Retailing Self-Regulation Program (ERSP).  Recommended in US Legal 500 for her work in the Marketing & Advertising area, clients report that she is “extremely impressive.”

Prior to attending law school, Ms. Bond served as a development associate with the Asian American Justice Center, an organization working to advance human and civil rights of Asian Americans through advocacy and public education.

Representative Experience

Representation Before the FTC and State AGs

Lead associate in defending against FTC investigation into marketing claims for dietary supplements and homeopathic products; assisted in negotiating successful settlement with FTC.

Lead associate in defending against California District Attorney investigation into marketing claims for dietary supplements; assisted in negotiating successful settlement with DAs.

Lead associate in defending against FTC investigation into concussion and other health and safety claims for football helmets; assisted in successful negotiations that led to FTC closure of investigation.

Competitor Challenges

Drafted demand letters to client’s competitors in weight loss industry regarding advertising claims; assisted with successful negotiations with competitors.

Drafted successful response to demand letter regarding advertising claims for sleep product; helped enable client to continue using challenged claims.

Counseling

Lead associate representing several dietary supplement companies in development of product labels and advertising claims and campaigns.

Counsel television producers at major network on compliance with FTC’s Endorsement Guides.

Assist dietary supplement and food companies in crafting claims that comply with FDA regulations.

Memberships & Associations

American Bar Association
Food and Drug Law Institute
Institute of Food Technologists

Honors & Awards

Recommended in US Legal 500 for her work in the Marketing & Advertising area, 2012.

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Events
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November 14, 2012

Doing Business in High-Risk Categories

Council for Responsible Nutrition/VIRGO Health & Nutrition