Kelley Drye

Attorneys & Professionals 

Jeffrey S. Jacobson

Partner Email vCard
New York
Phone: (212) 808-5145
Fax: (212) 808-7897
Phone: (973) 503-5900
Fax: (973) 503-5950

Jeff Jacobson defends consumer, privacy and securities class actions, and represents media, technology and other companies in general commercial litigation. With nearly two decades in private practice and several years of experience at the highest levels of the New Jersey Attorney General’s Office, Mr. Jacobson assists his clients to resolve and minimize the reputational damage and business interruptions that can arise from litigation, particularly costly class actions. In addition, he has considerable and proven skills in managing the electronic discovery challenges presented by complex litigation and investigative matters.

During his tenure as director of the New Jersey Division of Law and chief counsel to the New Jersey Attorney General (2014-16), Mr. Jacobson oversaw law enforcement investigations involving consumer protection and data privacy, chaired the Attorney General’s Cyber Working Group, and oversaw more than 500 lawyers who represented all agencies of state government in defensive and affirmative litigation. Throughout his tenure, he personally handled some of the state’s highest profile cases in state and federal court.

Because Mr. Jacobson has chaired both the prosecution and defense of major consumer fraud and privacy litigation, he is able to provide his clients with the benefit of a truly multifaceted and strategic perspective regarding even the highest-stakes claims. He has successfully defended consumer fraud and privacy-related class actions for media, electronics and consumer products companies, as well as securities class actions for U.S.-based and foreign private issuers in federal and state trial and appellate courts.

Class actions can be both costly and disruptive, so Mr. Jacobson strives to resolve such matters in his client’s favor as quickly and inexpensively as possible. This may mean moving the court to deny class certification at the earliest stage of a case, seeking quick summary judgment on key issues underlying the class motion, or devising a settlement that costs less than litigating the case. In matters requiring extensive discovery, he focuses on avoiding unnecessary tasks and minimizing vendor costs.

Mr. Jacobson has been selected to the Data Protection and Privacy and Securities Litigation lists by US Legal 500, a Legalease Publication. A description of the selection methodology can be found at He has also been recognized as a Securities Litigation “Star” in the IFLR Benchmark Litigation Guide. A description of the selection methodology can be found at (No aspect of these advertisements have been approved by the Supreme Court of New Jersey.)

Mr. Jacobson has written extensively on class action defense and e-discovery strategies for the New York Law Journal, Class Action Litigation Report, Product Liability Law 360, and other publications. He is also a member of the advisory board of the Association of Certified E-Discovery Specialists, and served on a New Jersey Supreme Court task force to assess attorney ethics issues arising from metadata in electronic documents.

Representative Experience

Consumer Fraud Litigation

Represented a leading cosmetics company in class actions alleging consumer fraud with respect to the advertising of certain skincare products and cosmetics.

Represented the recording industry’s trade association in winning a summary judgment and denial of class certification in a class action in the District of Oregon alleging that its nationwide copyright enforcement program constituted tortious abuse of the judicial process.

Represented a leading video game developer in defeating class certification and then resolving claims in multi-district consumer class actions related to the unauthorized modification and subsequent re-rating of the fastest-grossing video game.

Represented a timeshare exchange company in multiple class actions brought by exchange members alleging fraud and breach of contract.

Represented an international multi-level marketing company in RICO and consumer fraud litigation.

Represented major food manufacturers in consumer fraud matters alleging deceptive packaging.

Represented companies facing claims under New Jersey’s consumer disclosure law, the Truth-in-Consumer Contract, Warranty, and Notice Act.

Privacy and Information Security Litigation

Represented broadcast and cable networks and other entertainment companies in resolving a privacy class action in California federal court relating to a vendor’s use of “Flash Cookies” on their websites.

Represented a leading branded entertainment company in class action litigation alleging invasion of the privacy rights of minors.

Represented multiple entertainment companies and national retailers in class actions around the country alleging violations of the Telephone Consumer Protection Act.

Represented a prominent social media company in winning the dismissal of class action claims involving the company’s responses to search warrants and resolving other privacy-related class actions.

Represented a catalog and internet retailer in class action litigation asserting violations of California’s “Shine the Light” privacy law.

Represented a major recording company in achieving early settlement of multidistrict federal and state class action claims arising from the company’s use of allegedly flawed digital rights management technology on music CDs.

Securities Litigation

Represented a Russian mining and metals conglomerate in winning the dismissal of securities fraud claims in the Southern District of New York, and defeating the plaintiff's appeal to the U.S. Court of Appeals for the Second Circuit, related to an antitrust fine and tax allegations levied against the company by Russian officials.

Represented a prominent Russian oil company and its officers in winning dismissal of securities fraud claims in the Southern District of New York related to Russian tax enforcement proceedings against the company and the Russian government’s subsequent nationalization of its oil-producing assets.

Represented a former Audit Committee director of an India-headquartered company in winning the dismissal of multi-district securities class action claims, and in related proceedings in the United States and India.

Represented Global Crossing Ltd. and its officers and directors in multi-district securities litigation, noteholder claims and Congressional and enforcement investigations arising out of the company’s transactions with other telecom firms and its 2002 bankruptcy filing.

Commercial Litigation

Represented The City of New York and Department of Transportation executives in the federal investigation that followed the crash of the Staten Island Ferry vessel, Andrew J. Barberi, in October 2003, and subsequently advising the City’s Law Department on electronic discovery strategies and related compliance issues.

Represented entertainment companies and financial institutions in breach of contract actions.

Designed and implemented electronic discovery strategies for complex U.S.-based and international investigations, including a 60-country internal investigation for a major multinational corporation implicating international data protection laws.

Conducted internal investigations for companies following the threat or imposition of discovery sanctions, and considering the implications of international data protection laws for these matters.

Represented a prominent Westchester County golf club and several of its members against a disappointed applicant’s defamation and breach of contract claims.

Memberships & Associations

Association of Certified E-Discovery Specialists, advisory board member

Honors & Awards

In 2013, Mr. Jacobson was listed in the Data Protection and Privacy and Securities Litigation areas by US Legal 500, a Legalease Publication. A description of the selection methodology can be found at

He was recognized in 2010 as a Securities Litigation “Star” in the IFLR Benchmark Litigation Guide. A description of the selection methodology can be found at

No aspect of these advertisements have been approved by the Supreme Court of New Jersey.

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